The Restaurant Week first appeared in 1992 in New York, in collaboration with Fashion Week and in order to increase the volume of sales in the so-called “off season” traditionally low occupancy times in the tourist restaurants.
The essence of restaurant week is democratize access to the restoration and is in many cases, a suction helping to revitalize cities, as it promotes the social life of the populations in time and place considered more favorable for the purpose: food.
Madrid Restaurant Week returns in its 6th edition hosted by El Sabor del Año in collaboration with LookAdApp. Starting tomorrow Friday March 16th and ending Sunday 25th March, 47 of the best restaurants in Madrid offer a luxurious menu at an affordable price: 24€ (Drinks & VAT excluded) + 1€ donation to charitable NGO participants. If you download LookAd, you can view all the menus of participating restaurants.
View this video by with Jelle Perche, the Director of Marketing for El Sabor del Año, explaining in detail why this initiative is so appetizing and tell us how we can enjoy the most of it thanks to LookAd.
To view the full list of participating restaurants, see what NGOs are collaborating or consult any other information, visit the website.
Choose a restaurant, make a reservation & enjoy. The occasion is worth it.
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